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Ben “Yahtzee” Croshaw Guest Message

EA should hire Sterling Cooper for rebranding

Discussion in 'Electronic Verve' started by Medora, Apr 9, 2012.

  1. Medora The New Architect

    William Usher, an editor for CinemaBlend.com, wrote decent summaries of the plentiful chatter that has resulted from a poll by Consumer Media LLC-owned blog, The Consumerist, showing American gaming giant (development, marketing, publishing, and distribution—the whole shebang) Electronic Arts dominating competition in the public relations disaster category. The first article by Mr. Usher was written when EA reached the "semi-finals," and the second article speaks for itself: "It's Official: EA Is The Worst Company In America."

    Of course, this topic raised the question throughout Internet forums of which American company is the worst, and lists ensued. Yes, we all know nobody is a fan of the banks, especially with the skyrocketing disparity compared to other developed countries that people like political science Professors Jacob Hacker and Paul Pierson are talking about in books like Winner-Take-All Politics: How Washington Made the Rich Richer—and Turned Its Back on the Middle Class. Feel free to talk about American companies in general, but just to focus on gaming, what companies do you think are most in need of reform, and why? Is the ill feeling directed toward EA justified, or are other companies far more deserving of the scorn?

    (By the way, for anyone unaware of Sterling Cooper, Mad Men.)

    The following are additional articles on the topic (thanks to our member DRE to making me aware of them):
    Medora, Apr 9, 2012
    #1

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